Online banking is here to
stay. This informational brochure
is sent to all prospective bank
customers who have visited the
bank's web site. Our challenge
was to design a brochure that
would reassure a skeptical public
that online banking in general
(and this financial institution
in particular) is both secure
and reliable. Through design
and headline development, we
made sure to convey that our
client opened the first online
bank, has the most highly-rated
online bank, and offers the
highest-interest checking accounts
available. |